Moving into the upfront market, Adult Swim announced its new slate on Thursday morning, ordering three new pilots and declaring a new Walking Dead style Robot Chicken special.
One of the new pilot orders is a new live-action comedy helmed by the team that created Rick and Morty. Tom Kauffman and Paul Isakson are the co-creators of the project, and they are joined by Rick and Morty’s Dan Harmon who is coming on board as executive producer. The show will feature talented convicts fighting to control a “prison for the performing arts.” The show is titled Art Prison, and it originates from the Starburns Industries belonging to Harmon.
The other two pilots are also half-hourly shows like Art Prison, but, are animations. Lazor Wulf focuses on a wolf who has a laser mounted on his back and is created by Henru Bonsu and Daniel Weidenfeld. Chuck Deuce is a show following a Northern California surfer activist who has lost his memory after being smashed by a huge wave and it is created by Lars Kenseth.
“Adult Swim is a one-of-a-kind destination that simply knows its audience,” said Cartoon Network, Adult Swim, and Boomerang president and general manager Christina Miller. “Mike Lazzo and his team have always found new and interesting ways to produce and distribute content that can’t be found anywhere else.”
Adult Swim has a very long slate, but, one special addition is the new Robot Chicken special which is inspired by a highly rated series: The Walking Dead. The joint effort between Robot Chicken makers Seth Green/Matthew Senreich and The Walking Dead maker Robert Kirkman as well as its showrunner, Scott M. Gimple, is in tune with the franchise’s tradition of creating Star Wars and DC Comics spoofs.
“Adult Swim has developed a relationship with millennials like no other media brand,” added Turner ad sales president Donna Speciale. “That connection is a key access point for advertisers who want to utilize an authentic voice across custom, branded content, and partnerships rich with direct-to-fan experiences.”
